Look, I get it. We live in a world where everyone and their grandma wants you to know they’re rocking the designer duds. Big logos, bold statements, the whole shebang. But, like, doesn’t it get a *little* bit…tired? Like a constant, low-level shout?
That’s where this “no logo” Balenciaga thing comes in. I stumbled across it scrolling through Farfetch (don’t judge, a girl’s gotta window shop, even if her bank account is crying) and it kinda stopped me in my tracks. It’s still Balenciaga, y’know? The quality, the cut, that weirdly architectural vibe they always have… it’s all there. But it’s, like, *whispering* it instead of screaming.
The Grailed thing, yeah, that makes sense. People are reselling this stuff, probably because it’s actually kinda timeless. I mean, a well-made denim jacket is a well-made denim jacket, regardless of whether it has “BALENCIAGA” emblazoned across the back in six-inch lettering. Honestly, sometimes I think it’s cooler *without* the logo. It’s like you’re saying, “Yeah, I have good taste, and I don’t need to shout about it.”
But here’s the thing, and this is where it gets kinda messy in my brain: even *without* the logo, people *know*. Like that one blurb says, it’s about the craftsmanship and the materials. That little devil in my head keeps saying, “Are you *really* being subtle, or are you just paying a premium to be *seen* as subtle?” It’s a mind trip, right?
And the whole “Balenciaga No Logo Series Fall 24 Exclusive Release” email? That’s just… ironic. Like, a *special release* of things without logos? It’s almost a parody of itself. Which, knowing Balenciaga, might be the point. They’re kinda known for pushing the boundaries of what’s considered “fashion” anyway. Remember those Crocs heels? *Shudders*.