Goyard, that name just screams *fancy*, right? Founded way back in 1853 in France, which, like, makes it older than your grandma’s great-grandma. They’re all about tradition, which basically translates to: “We do things our way, and if you don’t like it, well, too bad, we’re still gonna be exclusive AF.” I mean, that’s the vibe I get, anyway.
Now, the thing about Goyard is, they don’t exactly plaster their name *everywhere*. You’re not gonna see a Goyard billboard towering over Times Square, you know? They’ve got these ridiculously limited stores scattered around the globe. Which, honestly, adds to the allure, doesn’t it? Makes you feel like you’re part of some super secret, super rich club.
And the bags? Oh, the bags. That iconic Goyardine canvas… it’s instantly recognizable, even if you can’t quite pronounce “Goyardine” properly (don’t worry, I sometimes stumble over it too). The St. Louis tote is, like, *the* Goyard bag everyone and their mother (if their mother’s loaded, that is) wants. It’s simple, it’s practical (well, kinda, it’s a tote after all), and it comes in a rainbow of colors. Though, personally, I think the classic black and tan is where it’s at. It’s just so… understatedly chic, ya know?
But it’s not *just* the St. Louis. They’ve got other, more structured leather bags, too. I haven’t personally handled too many of those (a girl can dream, right?), but I’ve seen pictures and they look seriously luxe. Like, “I-have-a-private-jet” kinda luxe.
Alright, let’s get real for a sec. Shopping for a Goyard bag is… an experience. First of all, finding a store can be a challenge in itself. And when you *do* find one, be prepared for a bit of a snooty atmosphere, depending on the location. They’re definitely not trying to be your best friend in there. But hey, that’s part of the charm, right? (Okay, maybe not *charm*, but definitely part of the mystique).
And the price? Don’t even get me started. We’re talking serious $$$ here. Like, “skip-a-down-payment-on-a-house” kind of money. But, BUT, if you’ve got the cash (or a really, *really* good credit card), a Goyard bag is kinda like an investment. They hold their value pretty well. Plus, you get to strut around feeling like a million bucks.
Look, I’m not saying you *need* a Goyard bag to be happy. You definitely don’t. But if you’re into luxury goods, and you appreciate a brand with history and a touch of snobbery (let’s be honest), then Goyard might just be your thing.