First off, that neck tag. Seriously, scope that thing. If the lettering looks chunky and kinda…smudgy? Red flag. Real Burberry is all about crisp, clean lines. Think like, super professional font. A lot of fakes mess this up, and it’s a pretty obvious tell once you know what to look for. I mean, like, they can’t even get the font right? Come on!
Then there’s the whole “Made in…” thing. Okay, so back in the day, “Made in China” was a dead giveaway. But, and this is a BIG but, things have changed. Burberry *does* make stuff in China now. So don’t freak out instantly. It’s just *one* piece of the puzzle. Still, give it a once over. Does it look like it was slapped on there in someone’s garage? It should look professional.
Now, buttons and stitching. Okay, this is where you get to be a little detective-y. Run your fingers over the buttons, the belt loops (if it has any, I dunno, sport coats are weird), and basically anything that’s sewn on. Are they on there SOLID? Like, not going anywhere? Burberry isn’t gonna let a button wiggle around like it’s trying to escape. Also, look at the stitching. Nice and even? Consistent? Or is it all wonky and has loose threads everywhere? Good quality materials and craftsmanship are key.
And speaking of craftsmanship, the lining. Ugh, the lining can be a pain to check, especially if you’re buying online. But if you can get a good look, do it. Real Burberry uses top-notch materials. It should feel nice to the touch. If it feels cheap and scratchy, well…you know. It’s probably fake. Honestly, the feel of the fabric is huge.
Honestly, I find that sometimes it’s not one single thing, but like, a *vibe*. You know? If something just feels “off,” trust your gut. Like, if the price is too good to be true, it probably is. If the seller is being super shady, bail. Just because it *looks* okay in a picture, doesn’t mean it’s legit. And don’t be afraid to ask for close-up pictures of everything. If they refuse, HUGE red flag.
Oh! And the logos! Duh! But I mean, look CLOSE. Are the letters evenly spaced? Is the font correct? Sometimes they’ll try to subtly change it, thinking no one will notice. But you will! I *believe* in you!